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**ZIZITOPER** · 08-24-2012, 07:13 PM

I mean selling 4WDs by showing them crashing and bashing through a remote and rugged beautiful desert when buying a 4WD is very unlikely to result in that kind of experience makes it a kind of lie.

You're not buying a 4WD; you're buying a lifestyle, a dream, a fantasy of what you CAN do with it.

08-24-2012, 07:13 PM	#24
ZIZITOPER Join Date Oct 2005 Posts 513 Senior Member	I mean selling 4WDs by showing them crashing and bashing through a remote and rugged beautiful desert when buying a 4WD is very unlikely to result in that kind of experience makes it a kind of lie. You're not buying a 4WD; you're buying a lifestyle, a dream, a fantasy of what you CAN do with it.
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