The average population love everything made in USA. I remember Sidi Luqman Ali saying instead of having indicator like 'Stop button in the bus', it used to read 'Death to America'. Oddly one of the most popular program in Iran was Bay Watch! Average people are aloof from the govrnment. All the rehtorics are for public consumption and is driven by nationlist fervour. It is better to ignore them and not antagonise them. There is a geo poltical game at play and better to focus on ourselves rather then odd country and regime like Iran. Allahualam