[jenilopaz]

I think we should keep in mind where Kendo comes from. People started using bamboo sticks so they could practice swordsmanship in simulations of real fights without getting hurt. Not because they wanted to refine their prowess in bamboo-fighting.
I do Kendo as a form of swordsmanship. Not bamboo stick-fighting. I doubt fencers in the Olympics consider their sport wire-fighting. Sure, techniques develop to take advantage of trappings and rules. But, we shouldn't forget where everything comes from. Otherwise, might as well take up sports chanbara to pretend to be a sword-fighting pirate or go work out at a gym to get some exercise.
In a real swordfight, though I seriously doubt any of us on this forum will ever be involved in one, a person would be mighty cautious about making an attack that, in fact, might lead to getting himself cut up as well. Ai-uchi would be terrible thing, right? My attack should kill the other guy and leave me intact.
Following that line of thought, many of the light, shallow sashi-men and other attacks that are carried out in series without regards to the opponent's attack would be downright unrealistic.
Probably why judges don't count many 'hits' as points. To discourage those small, light attacks that wouldn't be possible facing a person with a real sword. Save your strength.