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Of course, supply and demand only works in a world where companies..oh heck..let's just call 'em what they are; Vast Economic Baronies; are reasonably fair (and or reasonably regulated when they know that the very structure they depend on can collapse if unbrideled greed is not reeled in from time to time.

Bob Mobil: Sir, I realize that we have the world by the nads as far as gushing profits are concerned and the recent squeeze campaign is a boon to our already exploding market share, and we now have enough money to make even the janitors of our vast empire trillionaires, but sir, it is my duty to warn you that if we continue on this course of wildly zealous gauging the of the world, we may end up sparking global economic instability, which may lead to perhaps disaster the likes of which the human race has never seen!

Mevlin J Aramco: Bob, I know this fact. and, uh..No one wants to see this sort of thing happen. No one.

Bob Mobil: Excellent news sir! So shall I tell the secret council to start planting the seeds of lower gasoline prices?

Mevlin J Aramco: Mm..No, I'd still rather not.