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**cheesypeetyz** · 05-03-2012, 12:58 PM

It simple. Target doesn't make any money on kindles, just the accessories. So if you get the customer to buy a case or stand etc then it's worth it. In my time working at target (in electronics) they encouraged us to try and sell that stuff because of that very reason.
However, its really hard to sell the accessories unless it's an old lady.

Even if they don't make money on sales, it can still be a draw. For example if you wanted to compare the Nook and Kindle and whatever other ereaders, you'd probably want to go to a store that had all of them available to test out.

05-03-2012, 12:58 PM	#9
cheesypeetyz Join Date Oct 2005 Posts 481 Senior Member	It simple. Target doesn't make any money on kindles, just the accessories. So if you get the customer to buy a case or stand etc then it's worth it. In my time working at target (in electronics) they encouraged us to try and sell that stuff because of that very reason. However, its really hard to sell the accessories unless it's an old lady. Even if they don't make money on sales, it can still be a draw. For example if you wanted to compare the Nook and Kindle and whatever other ereaders, you'd probably want to go to a store that had all of them available to test out.
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