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Old 06-28-2012, 01:44 PM   #2
Bill-Watson

Join Date
Oct 2005
Posts
492
Senior Member
Default
I think the pain points will vary for the company.

For many, not knowing their exact ROI on social media is an issue, and makes it hard to validate spending more on online marketing.
Many don't have the time or experience to effectively set up and maintain their social media presence.
I've spoken to many SMBs who have had bad experiences with agencies, and they're hesitant to dive in again.
The list goes on and on.

I moved this to the appropriate category to help others find it.
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