[S.T.D.]

Seems that the endlessly punishment is learnt through social conditioning.

I agree. Many societies expect their members to take responsibility for things over which they have no immediate control. How frustrating and hurtful it can be for a person who is having trouble controlling an emotion when they are told or read that they have made a choice to indulge in that emotion and should simply choose not to do so!

This approach certainly does nothing to help them. The correct (Buddhist) approach, I think, is to recognise that the emotion is caused and conditioned by things which are not-self. First one becomes aware of this idea, then one believes it, then one remembers it when unpleasant emotions arise.

Eventually, we establish a new mental habit - that of not responding to the generated emotion, or perhaps responding to it with understanding and compassion. In time this leads to the emotion weakening more quickly, and arising less often and with less intensity.

This is how we traverse the path to freedom from the dukkha strong, unpleasant emotions may generate.