[Liskaspexia]

Apparently, last night (now), ITV managed to go to an ad break just in time to miss the only goal of an FA Cup game.

After all the times ITV managed to pick the worst possible moment to stick an ad break in F1 races, I feel a certain sense of schadenfraude coming on...

[malishka1025]

If my memory is correct, ITV would have been covering the 2005 Suzuka GP?

[CealialactBek]

This incident is particular embarassing as unlike with F1; ITV don't show adverts during football matches. So it was doubly unfortunate that not only did they show an advert by mistake, but it was at the exact moment a goal was scored.

I'd imagine because it was extra time there had been an advert break scheduled in for then as part of the post match coverage, but someone forgot to turn off the automatic system, oops.

[Nutpoode]

Hilarious really...for non football fans that is...

[DexOnenlyCymn]

I was watching the match and didn't notice it wasn't live, still saw the goal.

Did have to laugh though, football fans can finally see what the F1 fans complain about

[leareliovag]

Have a heart for those of us that like both sports, I had to put up with the Imola incident and last nights balls up.

I went f***king mental when they went to an ad and then returned for us to see the Everton players celebrating a goal. ITV are an embarassment of a TV station and should be put down as soon as possible because they do absolutely nothing of any value. 120 minutes of football and they manage to miss the most important part

[venediene]

rofl...

we get to see that in cricket a lot too...they take the break a ball before the over is completed and return after the next delivery and poof...a wicket goes

[Nutpoode]

Have a heart for those of us that like both sports

...120 minutes of football and they manage to miss the most important part

I know....I am one of those too hence my earlier comment.

Imagine if ITV had been showing Turkey games during the Euros last year....would have missed all their goals LOL.

[ultramDoctoo]

You guys need to get a decent satellite account. DSTV in South Africa provides me with uninterupted coverage of every European soccer match, cricket matches, motorsport races etc etc.

[vSzsgifP]

The man on the ad break button must have been a Liverpool fan!

[DavidQD]

Yes this is hardly unprecedented for ITV F1 viewers. I still recall Magny-Cours 2003 when they 'accidentally' went to a break on the last lap and had to quickly haul it back in a mis-sized screen just after Ralf Schumacher crossed the line to win.

[vulikox]

ITV's sports coverage has a long lineage of being decidedly rubbish, though I thought thier F1 coverage would have been decent if it wasnt for all those bloody adverts!! As for thier football coverage, ads or no ads thier coverage is just plain pants, which is always highlighted during the World Cup or the European Championships when BBC & ITV share the coverage, usually alternating matches between the two, though when it comes to the biggest games (usually if england get through to the quarter or semi finals) both networks will cover the same match live, which is pointless as the vast majority of the viewers will choose to watch the BBC as thier coverage is always a class act and crucially without advert breaks.

As for putting an advert break in during a match, that is not considered to be "on", not many people realise this but ITV did actually experiment with putting ad breaks in during play when they covered Intertoto Cup matches pre-season a few years ago, playing any action that happened during the break as an instant replay when they came back (sound familiar F1 fans?), but this experiment was dismissed as a dismal failure as it left the game feeling dis-jointed as well as often missing crucial action and incidents (yet somehow when advert breaks in F1 had the same result they declared it an unequivical success!).

This year, I and many others will miss the FA Cup final being on the beeb, but having F1 on the beeb more than makes up for it!!

[gusecrync]

I don't care for football but I can well understand why viewers are outraged about this. It's all down to money: ITV used a automated playout system and didn't bother having anybody competent in a position to over-ride it.

They really are utterly hopeless for such a major channel.

PS: a thousand complaints at the last count.

[TheDoctor]

That's another one for the dole office then

[Kingerix]

Don't forget that its the adverts that enable ITV to be able to show the football in the first place. Although I think only £250k per match gets given to the teams for FA cup matches shown on tv. It's practically pocket change to both teams concerned anyway. Hell you only get £1m in prize money for winning the entire thing.

[EnvellFen]

The lack of adverts and keeping sport away from ITV is enough for me to be happy paying my TV license.

I was watching last night, it came on just before they scored. You can't trust ITV with everything - they schedule their adverts first before their programmes

[vulikox]

It is often said of ITV that they don't make programmes, they provide audiences for thier advertisers!

[bawayTeen]

Apparently, last night (now), ITV managed to go to an ad break just in time to miss the only goal of an FA Cup game.

After all the times ITV managed to pick the worst possible moment to stick an ad break in F1 races, I feel a certain sense of schadenfraude coming on...

I know that you are referring to European Football.
But along the same lines (and this is quite a while befor most of ya' awl-Boys were born). Hell I was only in eighth grade.

Have you ever heard of the Heidi Bowl?

In professional American football, the Heidi Game (often referred to, facetiously, as the "Heidi Bowl") refers to a famous American Football League (AFL) game between the New York Jets and the Oakland Raiders, played on November 17, 1968 in Oakland, California. This game is memorable largely as the result of a decision by the NBC television network to terminate the broadcast in the Eastern and Central time zones with 65 seconds left to play in the game in favor of broadcasting a pre-scheduled airing of Heidi, a new made-for-TV version of the classic children's story.

With the Jets leading 32-29 with only 65 seconds left in the game, NBC programmers, eager to maintain their evening schedule, switched off the ostensibly-decided game. However, the Raiders came back and scored 14 points, winning 43-32.
Whoops

[quorceopporce]

If ITV were to cease existing tomorrow, now that Inspector Morse is available on DVD no-one ought to miss it.

[BartRonalds]

i missed most of the game because i went out, turned onto the 2nd half of extra time, see that accident that itv made ha ha, pure Hilarious, the beeb must be laughing at that, oh well bbc got the f1 this year, and also their bbc iplayer works too on macs compered to itvs, so f1 repeats on the net