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**meteeratymn** · 05-23-2012, 07:20 AM

Interesting article explaining why Facebook's bubble is about to burst.....

http://www.technologyreview.com/web/...iYCrlo.twitter

I feel that article under-values the benefit of online advertising for smaller businesses. Without Google Adwords, I would be out of business, and would have never been able to grow the company I have today. The yellow pages are obsolete, and media-based advertising was (and still is) impossibly expensive for anything less than deep pocketed companies. The problem is that FB does not have an innovative (or even efficient) strategy of implementing their paid-for advertising using their medium. The ads are cumbersome, cluttered, and barely reach the target market. And that doesn't bode too well for a company who's main source of revenue is online advertising.

05-23-2012, 07:20 AM	#79
meteeratymn Join Date Oct 2005 Posts 503 Senior Member	Interesting article explaining why Facebook's bubble is about to burst..... http://www.technologyreview.com/web/...iYCrlo.twitter I feel that article under-values the benefit of online advertising for smaller businesses. Without Google Adwords, I would be out of business, and would have never been able to grow the company I have today. The yellow pages are obsolete, and media-based advertising was (and still is) impossibly expensive for anything less than deep pocketed companies. The problem is that FB does not have an innovative (or even efficient) strategy of implementing their paid-for advertising using their medium. The ads are cumbersome, cluttered, and barely reach the target market. And that doesn't bode too well for a company who's main source of revenue is online advertising.
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