LOGO
Prev Previous Post   Next Post Next
Old 12-08-2009, 08:12 PM   #8
Nutpoode

Join Date
Oct 2005
Posts
469
Senior Member
Default
The banks avoid a lawsuit by honoring their multi-year sponsorship contract for the event. There was so much negative press about the Northern Trust Open that many banks may see any advertising as a negative rather than a positive. This is especially so considering that Northern Trust was not in financial straights when they accepted TARP money, did so only at the government's request to loosen the credit market, and sought to return the money as soon as they got bad press for abiding by their contract.

I don't expect many banks to renew their sponsorship contracts; I think we will see a lot of "final" events, such as the Buick Open.
Nutpoode is offline




« Previous Thread | Next Thread »

Currently Active Users Viewing This Thread: 1 (0 members and 1 guests)
 

All times are GMT +1. The time now is 07:11 PM.
Copyright ©2000 - 2012, Jelsoft Enterprises Ltd.
Search Engine Optimization by vBSEO 3.6.0 PL2
Design & Developed by Amodity.com
Copyright© Amodity