[Slonopotam845]

McDowell’s No 1, India’s largest alco bev brand by volume and by retail value, has signed up Bollywood star and director, Farhan Akhtar, for its Soda extension. Farhan, alongwith, Purab Kohli, Cyrus Sahukar, Zoa Morani and Chang, will feature in a TVC going on air this week.This is the first instance of McDowell’s No. 1 signing up brand ambassadors since its launch four decades ago. The brand has brought alive the promise of Dosti Ka No.1 Spirit, through unique big ticket activations including multi city musicals with Bryan Adams, Enrique, Bollywood music directors, Shankar, Ehsaan and Loy, Vishal and Shekhar.