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this is the kind of problem of such an "informal" or closed economy. As La Sirena is not listed or trades publicly, any info can turn to be right or false as long as the controller wants to disclose it or not. When listed you are obligued to release info to the market and regulators. Walmat arrived to Chile by aquiring the largest supermarket chain 4 years ago, until now the local name has been kept, and they added an small "of Walmart" legend to the main logo. To the consumer all seems to be the same, with a very "shy" or timid introduction of "Great Value" products, their generic or house brand.
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