[oB8LI2kP]

This is the first I've heard about the tour discussing a commercial with an OEM.

Apparently, the PGATour had a discussion with Taylormade after the RBZ/O'Hair ad was shown on Sunday.

http://steveelling.blogs.cbssports.c...67041/34287224

ORLANDO, Fla. -- Even if he did hit the bleep out of the shot, it's hardly the mode or message traditionally communicated to the conservatively staid golf audience by the world's most image-conscious sport.
Firstly, manufacturer TaylorMade golf began airing a television commercial this week for its new line of equipment, the name of which is sure to cause a few rolled eyes. The new clubs are called RocketBallz, which has prompted some schoolboy giggles.

Yet in an ad airing last week during the Golf Channel telecasts of the Hyundai Tournament of Champions from Kapalua, Hawaii, one of the clubmaker's staff professionals on the PGA Tour, veteran Sean O'Hair, makes an obviously profane remark after hitting a practice ball on the range with one of the new clubs.
O'Hair smiles broadly after smashing a shot and drops an F-bomb, which is bleeped out in the commercial, but the timber and tone are convincingly made clear. A Golf Channel spokesman said Monday that he was unaware of any complaints logged from viewers about the spot, which might speak as much for the low ratings and late-night TV viewing slot as any offense it might have caused.

PGA Tour communications chief Ty Votaw said Tuesday that tour "discussed" the ad content with TaylorMade.

Coincidentally or not, the ad apparently didn't air on Monday night during the final-round broadcast from Kapalua.

"We have communicated with each other today and yesterday," Votaw said Tuesday afternoon. "Like hypotheticals, I cannot comment on coincidences, either."

Interestingly, though the tour has never made its disciplinary policy public, it is believed that players who swear on the golf course -- especially when picked up by microphones in the network broadcast -- have been subject to fines from tour headquarters when the language is overheard and complaints are lodged by fans or marshals.

While the language from O'Hair is mostly implied, it's not exactly the content the tour tries to convey about its product, although it is unclear what sort of leverage the tour could apply if it ultimately wants the advertisement yanked for any reason.

[!!!maryann!!!]

right....and Cialis is any worse....'hey guys are you in the mood and can't get it up? take this pill and watch the magic happen! life doesn't have to be so 'hard'

[JacksHH]

This is lame. Times change. It was bleeped out.....no issues in my perspective. What's next, banning a headcover, hat, or towel that says RocketBallz?

Wonder if they let DICK'S sporting goods run ads. Oh, the travesty.

I agree. Life and the world is full of real issues, and this is not one of them.

[orison]

This is lame. Times change. It was bleeped out.....no issues in my perspective. What's next, banning a headcover, hat, or towel that says RocketBallz?

Wonder if they let DICK'S sporting goods run ads. Oh, the travesty.

[Oberjej]

"We have communicated with each other today and yesterday," Votaw said Tuesday afternoon. "Like hypotheticals, I cannot comment on coincidences, either."


He had to waste a whole breath saying that. Wow.

[AlexDatig]

I posted on Taylormade's Facebook page letting them know I thought the commercial was great. It's nice to support a company that supports THP so much.

Great idea TC, I will do the same when I'm home from work and the interwebz filter is gone.

[WaydayNef]

Bleeping is so bleeping lame.

[XVzrlWIv]

This is stupid. And Ciallis is way worse. I hate sitting in a room with my parents when those commercials come on.

The worst is how they get a woman to do the commercials and talk about it..

[noingenah]

Uh, yeah, total deletion. Well, that's disappointing.

[noingenah]

I can understand if they want to keep their wall clean and only have their posts on there, but still, I would have liked to know our voices were heard.

I understand too. they have to put up with a ton of wankers on there.

[noingenah]

Dear PGA Tour,

Stop looking down your nose at the people that have made you millions. That's us, the consumer, the watcher, the fan.

Go *bleep* yourself!

-TC

[HaseBeceDeemy]

Stupid move on the PGA tours part.


Beast mode from tapatalk

[ananciguinter]

Uh, yeah, total deletion. Well, that's disappointing.

I can understand if they want to keep their wall clean and only have their posts on there, but still, I would have liked to know our voices were heard.

[XVzrlWIv]

Yawn. Sorry but I was tired of seeing those commercials by saturday. Same ones every time they would go to commercial and I didn't have a problem with it...some people say the same stuff out on the course...

[ananciguinter]

I tweeted the PGA about how ridiculousness pulling this commercial is.

[ggandibazz]

zzzzzzzzzzzzzzzzzzzzzzz. These golf commercials are becoming like bleeping political commercials. Trying to outdo the other on the TV waves. The politicos always try to make their candidates look hip or cool or whatever. Sometimes they have the candidate drop some bad language but it always comes off as planned (except for Rahm). Seemed the same for O'Hair. Some candidates (like Cain) show their campaign advisor blowing smoke into the camera at the end. I can't wait for D Johnson to do that on the next RBZ commercial (it will be fitting).

And stinking Kenny Perry's commercial is obviously a hit piece and, unfortunately, not much different than the the republican nominee hit pieces lately. First, K-Perry says that he is switching companies after 20 years because the new one is better, and then he says "wow, that is a rocket" at the end. That sounds like a hit at TM's new rocketballz line.

[phenterminediett]

Just put it on PGA's wall.

[ananciguinter]

I understand too. they have to put up with a ton of wankers on there.

Speaking of wankers, this is not the first time the PGA has angered me. I told them once that I would stop watching their tour if there was anything else to choose from.

[Anamehuskeene]

That is incredibly lame.

[Nicihntm]

Interesting that the PGA fines people for swearing. We watch a lot of basketball - and they are dropping the f bomb left and right. I think it is also ridiculous - as other posters have said - that they pulled the commercial. Maybe different if they are purposely mic'd for a round - but when players are just playing - whatever.