It sounds like the Barelwis are losing their following and they are starting to get worried...
It's true for all the efforts including them whose bases are constructed on Bida'a. During my first chilla, I met a plenty of people who were previously Bida'ati. When they went for 4 months or 40 days in Jamaat and avoided these, their shaikhs(!) became angry due to losing many followers. Some of them gave Fatwa- all the Tablighis are Kafir! Even a great Bida'ati shaikh(!) announced that- If anyone kills a Tablighi, he'll get double reward than killing a Kafir!!!