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Old 07-23-2010, 05:08 AM   #1
FEti0TUI

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Then there was this ad that ran in the Times Dispatch on June 18, 1908 -

dr gives patients schlitz beer ad

Here's the fine print:

Nurse: "Why is it, Doctor, that you use Beer instead of
malt extract?"
Doctor: "Schlitz Beer, Nurse.
Because I have found that my patients assimilate it better and that there are no ill effects. Have you found anyone under your charge who did not benefit from it?"
Nurse: "No, Doctor. While some patients at the Hospital where I was before were sickened by malt extract, I have never noticed such result from Schlitz Beer here. Even those just recovering from an operation retain Schlitz Beer. Often it is the only food they can take."
Doctor: "It is the best nourishment. The care given its brewing, to cooling it in filtered air, makes Schlitz Beer so

Schlitz Beer Radio Commercial

pure that no harm can come from it. Schlitz Beer, too, has a richness in food value, greater than I have found in any other beer, due to the barley, hops and yeast used."hoffschlaeger brewing what looks like miller beer in 1989
Nurse: "Why is it, Doctor, Schlitz never causes biliousness?"
Doctor: "Because Schlitz is thoroughly aged. Fermentation is completed at the brewery, not in the patient's stomach. The final step after bottling and sealing is the sterilization through which it is impossible for any germ to exist."
Nurse: "My patients seem to enjoy the taste of "Schlitz."
Doctor: "Yes. Even old world brew-masters have complimented Schlitz on its full rich flavor, proving the goodness of all the materials."
Nurse: "If Schlitz Beer is such a benefit to the sick it ought to be good for the well."
wielands beer california 1906Doctor: "It is. And if those who are well would drink more of it we would have fewer anemic patients. We would have less stomach trouble and nerve disorder. In every way the use of Schlitz promotes health."
Ask for the Brewery Bottling.
Common Beer is sometimes substituted for Schlitz.
To avoid being imposed upon, see that the cork or crown is
branded Schlitz.

Now that is a stretch to say the least and I doubt that could run in today's ads. I especially like the part where they say after an operation "It's the only food they can take" in the Hospital ... jeesh!

http://www.oldnewsads.com/Beer-Ads.html
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Old 07-23-2010, 05:08 AM   #2
Misespimb

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Default Schlitz Beer was great for your health in 1908
Then there was this ad that ran in the Times Dispatch on June 18, 1908 -

dr gives patients schlitz beer ad

Here's the fine print:

Nurse: "Why is it, Doctor, that you use Beer instead of
malt extract?"
Doctor: "Schlitz Beer, Nurse.
Because I have found that my patients assimilate it better and that there are no ill effects. Have you found anyone under your charge who did not benefit from it?"
Nurse: "No, Doctor. While some patients at the Hospital where I was before were sickened by malt extract, I have never noticed such result from Schlitz Beer here. Even those just recovering from an operation retain Schlitz Beer. Often it is the only food they can take."
Doctor: "It is the best nourishment. The care given its brewing, to cooling it in filtered air, makes Schlitz Beer so

Schlitz Beer Radio Commercial

pure that no harm can come from it. Schlitz Beer, too, has a richness in food value, greater than I have found in any other beer, due to the barley, hops and yeast used."hoffschlaeger brewing what looks like miller beer in 1989
Nurse: "Why is it, Doctor, Schlitz never causes biliousness?"
Doctor: "Because Schlitz is thoroughly aged. Fermentation is completed at the brewery, not in the patient's stomach. The final step after bottling and sealing is the sterilization through which it is impossible for any germ to exist."
Nurse: "My patients seem to enjoy the taste of "Schlitz."
Doctor: "Yes. Even old world brew-masters have complimented Schlitz on its full rich flavor, proving the goodness of all the materials."
Nurse: "If Schlitz Beer is such a benefit to the sick it ought to be good for the well."
wielands beer california 1906Doctor: "It is. And if those who are well would drink more of it we would have fewer anemic patients. We would have less stomach trouble and nerve disorder. In every way the use of Schlitz promotes health."
Ask for the Brewery Bottling.
Common Beer is sometimes substituted for Schlitz.
To avoid being imposed upon, see that the cork or crown is
branded Schlitz.

Now that is a stretch to say the least and I doubt that could run in today's ads. I especially like the part where they say after an operation "It's the only food they can take" in the Hospital ... jeesh!

http://www.oldnewsads.com/Beer-Ads.html
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Old 01-22-2011, 11:22 PM   #3
drugsprevi

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That is one of the worst beers in America...
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Old 05-01-2011, 07:16 AM   #4
meteeratymn

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That is one of the worst beers in America...
I tried it once and it gave me a horrible case of the "Schlitz", and I never tried it again. Tasted like the Tin Man's ass.

There used to be a generic beer that was in a black and white can that just said BEER.

THAT was like Sam Adams compared to Schlitz
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Old 05-01-2011, 07:21 AM   #5
GlictStiply

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Ah, the great beers that sounded coming out just like their names.

BLAAAAAATZ

SCHLIIIIIIIITZZ
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Old 05-01-2011, 07:37 AM   #6
Speareerfug

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Shits

Nothin' like the smell of stale beer in the morning
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Old 05-01-2011, 07:45 AM   #7
ZESINTERS

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Schlitz was on top of the world until they changed their formula.
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Old 05-01-2011, 09:38 AM   #8
poekfpojoibien

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I tried it once and it gave me a horrible case of the "Schlitz", and I never tried it again. Tasted like the Tin Man's ass.

There used to be a generic beer that was in a black and white can that just said BEER.

THAT was like Sam Adams compared to Schlitz
Here Luckys supermarket use to sell everything generic in yellow-bright yellow, beer can was yellow...

I had a room mate that was working on a double major & was fairly poor paying his own way through Sacramento State, as he was from out of state.. Anyway he ate & drank everything from there cheap/generic & tasted like shit.......

I tried one but can not honestly say how bad it was, but it was not as bad as shitz........

Only thing I can recall recently that was that bad was Micahalob ultra..... (puking emocon here)
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Old 05-01-2011, 09:40 AM   #9
quorceopporce

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Schlitz was on top of the world until they changed their formula.
When did they change it??
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Old 05-01-2011, 09:56 AM   #10
KitRittyTug

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As people used to say . . .

When you are out of Bud - tough Schlitz.
Drink Hamms!!!
(Now there was a (American) beer!)
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Old 05-01-2011, 06:20 PM   #11
zzbust

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The formula was changed in the early 1970s.
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Old 05-01-2011, 07:00 PM   #12
Rtebydou

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The formula was changed in the early 1970s.
THnx............

I had it back then, I can not recall exactly but it was not bad, but most beer around then didn't seem very good, hamms, olympia etc........

What kinda beer you like??
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Old 05-01-2011, 07:20 PM   #13
tofRobbroolve

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my hillbilly family usually drank schlitz at reunions, but they would vary from yr to yr depending on what was cheapest... I remember seeing Blatz and that generic Beer on occasion. When times were good they had money they'd bring Pabst Blue Ribbon

by the time I went off to school, Old Mil must have been the cheapest cause thats all anyone ever drank there... occasionally someone with some money would spring for Little Kings - good beer when we could afford it
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Old 05-01-2011, 09:13 PM   #14
oraltyrap

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THnx............

I had it back then, I can not recall exactly but it was not bad, but most beer around then didn't seem very good, hamms, olympia etc........

What kinda beer you like??
http://www.youtube.com/watch?v=snhiofL2Rh4
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Old 05-02-2011, 12:39 AM   #15
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my hillbilly family usually drank schlitz at reunions, but they would vary from yr to yr depending on what was cheapest... I remember seeing Blatz and that generic Beer on occasion. When times were good they had money they'd bring Pabst Blue Ribbon

by the time I went off to school, Old Mil must have been the cheapest cause thats all anyone ever drank there... occasionally someone with some money would spring for Little Kings - good beer when we could afford it
THe cheap beer of choice here is "nati-Ice"- Natural ice beer from buttwizer..

Has a nigher alcohol content & is cheap.........

The other cheap ones sell as well..........

I hate my local stores selection- They have a tiny novelty section as the shelf space is all bought up by the big three bud, coors miller........

So choice/selection is bud or bud light in 8ounce, 12, 24 or 40, bottles or cans, 6, 12, 18, 24 or 30 pack......

Some of that shit should not even be allowed to be sold as beer........
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Old 05-02-2011, 12:41 AM   #16
textarchive

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That cheap swill.......... Actually I have not had that in many years & I recall I did not care for it, but it was not bad- kinda like bud.......

I don't care for most lagers anyway..
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