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05-25-2012, 08:59 PM | #1 |
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AFP 6:01PM BST 25 May 2012
Japan's cash-strapped government is reportedly turning to popular music group AKB48 to help it sell government bonds, as interest in the low-yield paper wanes. The all-female pop group will headline a summer campaign for "reconstruction bonds" aimed at financing projects in regions hammered by last year's quake-tsunami disaster, the Wall Street Journal said, citing an unnamed source. AKB48, one of the world's highest-grossing acts with more than $200m in CD and DVD sales last year, are a phenomenon in Japan and across Asia, with members appearing in commercials for everything from chocolate to mobile phones. The debt campaign will see AKB48 - comprising about 90 performers, ranging in age from early teens to mid-20s - joined by sumo wrestling's champion Hakuho and female football star Homare Sawa, Japan's Jiji press agency reported. |
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05-25-2012, 09:57 PM | #2 |
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